Hoopla
Posted: Tue Jul 31, 2012 9:53 am
I'm surprised this word wasn't in the Goodword dictionary already.
http://dictionary.reference.com/browse/hoopla
http://dictionary.reference.com/browse/hoopla
hoopla
hoop·la
noun Informal .
1. bustling excitement or activity; commotion; hullabaloo; to-do.
2. sensational publicity; ballyhoo.
3. speech or writing intended to mislead or to obscure an issue
Origin:
1865–70; < French houp-là! command (as to a child) to move, take a step
Online Etymology Dictionary:
hoopla
1877, hoop la, Amer.Eng., earlier houp-la, exclamation accompanying quick movement (1870), of unknown origin, perhaps borrowed from Fr. houp-là "upsy-daisy," also a cry to dogs, horses, etc.